Release Candidate One with Chris Clark

I can’t disagree with too much of Oliver Reichenstein’s assessment of the Wired Magazine app, and I’m disappointed to learn that the app consists merely of a gigantic stack of PNG images. That’s a missed opportunity to get copy and paste, search, and VoiceOver for free. But I do think Oliver has the cause and effect reversed when he talks about column width.

Narrow columns didn’t force Wired into a paper metaphor with a defined page height. The decision to paginate was made at the start, and I’m still cool with that. But then the page gave them the freedom to use multiple columns, and they took the opportunity to flex that muscle whether they should’ve or not.